E-Commerce Site Home Page

Many people view a sites home page as the most important page on the site. We believe that this is absolutely false.

The most important page on the site is the page that sells your product, and it is different for every single customer, as it depends upon which of your products your customer wants to buy.

So what is the purpose of the home page?

The Home Page must allow customers who find themselves on your homepage to realize that you have the product that they want to buy, and to allow them to find that product quickly.

Remember that many of your customers will never see your homepage. They will find a product page, or a product category page from a search engine and enter your site on one of those more specific pages.

Continue to The Category Page