E-Commerce Site Home Page
Many people view a sites home page as the most important page on
the site. We believe that this is absolutely false.
The most important page on the site is the page that sells your
product, and it is different for every single customer, as it depends
upon which of your products your customer wants to buy.
So what is the purpose of the home page?
The Home Page must allow customers who find themselves on your
homepage to realize that you have the product that they want to
buy, and to allow them to find that product quickly.
Remember that many of your customers will never see your homepage.
They will find a product page, or a product category page from a
search engine and enter your site on one of those more specific
pages.
Continue to The Category Page
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